Answer Engine Optimisation (AEO), GEO and SEO in Johannesburg and Fourways
What is the difference between SEO, GEO and AEO?
SEO, GEO and AEO overlap, and a strong Johannesburg or Fourways business needs all three. SEO wins visibility in search results, while GEO and AEO win visibility inside AI answers.
| Term | What it does | Where it shows up |
|---|---|---|
| SEO (search engine optimisation) | Improves how your pages rank in traditional search results | Google and Bing results |
| GEO (generative engine optimisation) | Gets your brand mentioned and cited inside AI-generated answers | ChatGPT, Gemini and Perplexity |
| AEO (answer engine optimisation) | Structures your content so answer engines give your brand as the answer | AI assistants, featured answers and voice results |
What does an SEO and AI visibility agency in Johannesburg do?
Pixel Pulse Digital works through three phases, using its own AI Visibility Audit and Site Health Audit to measure each one.
| Phase | What happens |
|---|---|
| Audit | A Site Health Audit checks technical SEO, speed, schema and Core Web Vitals, and an AI Visibility Audit shows where your brand appears across ChatGPT, Perplexity, Gemini and Google Search. |
| Fix | On-page and local SEO for Johannesburg and Fourways, schema markup, and content written to be cited: direct answers, question-style headings and FAQs. |
| Measure | Recurring tracking of your brand's AI visibility, sentiment and citations against competitors, so you can see what changed. |
How much do SEO and AI visibility services cost in Johannesburg?
The AI Visibility Audit has a free tier and three paid plans. SEO, GEO and AEO optimisation work is scoped after a free site audit, so you see the price before any work starts. Prices below were correct in October 2026.
| AI Visibility Audit plan | Price | What you get |
|---|---|---|
| Free | R0 | A one-time scan of 5 prompts on Perplexity and Google Search, with basic sentiment and competitor benchmarks. No credit card required. |
| Starter | R2,490 a month | Weekly tracking across Perplexity, Gemini and Google Search. |
| Growth | R4,990 a month | Daily scans across Perplexity, Gemini, ChatGPT and Google Search, with full citation tracking. |
| Agency | R14,990 a month | White-label tracking across 4 AI engines and Google Search, resold under your own brand. |
Where do you provide SEO and AI search services?
Pixel Pulse Digital is based in Fourways, Johannesburg and works with businesses across Gauteng, including Sandton, Midrand, Pretoria, Centurion, Randburg, Thembisa, Chartwell, Diepsloot and Krugersdorp, as well as Hartbeespoort in North West, Cape Town in the Western Cape, Durban in KwaZulu-Natal, Gqeberha in the Eastern Cape and Bloemfontein in the Free State. We also serve clients nationwide through WhatsApp, email and video calls.
Investment
AI Visibility Audit: free one-time scan, then from R2,490 a month. SEO, GEO and AEO optimisation work is scoped after a free site audit.
Frequently asked questions
How do I choose an SEO agency in Johannesburg?
Ask what the agency will measure and how often, and who does the work. Pixel Pulse Digital starts with a free site audit and a free AI visibility scan, then agrees scope and price before work begins, so you can judge the findings first.
What is generative engine optimisation (GEO)?
Generative engine optimisation is the practice of getting your brand mentioned and cited inside answers written by AI tools such as ChatGPT, Gemini and Perplexity. It relies on clear entity information, structured data, direct answers and credible third-party mentions.
What is answer engine optimisation (AEO) and how is it different from SEO?
Answer engine optimisation structures your content so that AI assistants and answer engines give your brand as the answer. SEO focuses on ranking pages in search results, while AEO focuses on being the answer, and the two share technical foundations.
Can you get my business recommended by ChatGPT, Gemini and Perplexity?
No agency can guarantee a recommendation from an AI engine. Pixel Pulse Digital improves the signals those engines use, then measures your visibility, sentiment and citations on a weekly or daily schedule so you can see whether it works.
Do you offer a free AI and SEO visibility audit?
Yes. The free AI Visibility Audit is a one-time scan of 5 prompts on Perplexity and Google Search with basic sentiment and competitor benchmarks, with no credit card required. We also offer a free site audit covering security, mobile experience and manual busywork.
How long does it take to see results from SEO and AEO?
SEO changes usually take weeks to months to show in Google rankings, and results vary by competition. The paid AI Visibility Audit plans track weekly or daily, so you can see movement in AI answers as it happens.
Related services
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Book a free site audit with Pixel Pulse Digital at info@pixelpulse.co.za, based in Fourways, Johannesburg.